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Lennar Corporation: How One Homebuilder Turned the 2008 Housing Crisis into an Empire
As the housing market began showing signs of weakness in 2006, Lennar occupied a position of both significant strength and vulnerability.
Mar 23, 202511 min read


Procter & Gamble: The Great Depression Business Strategies That Built a Century of Brand Dominance
Procter & Gamble's remarkable journey through the Great Depression stands out in stories of corporate survival.
Mar 27, 20253 min read


C.F. Martin & Company: How a Guitar Maker's Innovation Kept the Music Playing Through the Depression
When the stock market collapsed in October 1929, C.F. Martin & Company encountered what appeared to be an overwhelming challenge.
Mar 21, 20255 min read


General Motors: How Alfred Sloan's Strategy Survived the Great Depression and Overtook Ford
As the Depression loomed, General Motors occupied a strategic position characterized by significant strengths and vulnerabilities.
Mar 10, 20258 min read


Ford Motor Company: The Model T Strategy That Carried American Manufacturing Through the Great Depression
How did the Ford Motor Company navigate the Great Depression?
Mar 10, 20257 min read
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